A Sub-Account is step 1 of 3 in creating a new username/account. The Sub-Account essentially is what groups your usernames.
For example, if you have a market with several stations but only want each station to see their own campaigns and not any others, then you would assign a Sub-Account for each station. That way, everyone in Sub-Account 1 will only see campaigns and lists for Sub-Account 1, everyone in Sub-Account 2 will only see campaigns and lists for Sub-Account 2, etc.
*To Create a Sub-Account:
- Select "Sub-Accounts"
- Select "Create New Sub-Account"
- Name Sub-Account and click "Save Sub-Account"
- Continue to Step 2 to Create a Role, followed by Step 3 to Create a Username
*For further information, you may find these articles helpful: